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Adidas stock weekly technical analysis: the Sell signal is in its fifth week under management, price nearly flat (-0.2%) and the short up 3.26%. The technical picture keeps cooling, without yet breaking the 153.7-156.5 corridor.

Adidas nearly flat (-0.2%): the decline tightens between 153.7 and 156.5
Sell signal, fifth week under management

Adidas nearly flat (-0.2%): the decline tightens between 153.7 and 156.5

August 28, 2026

Our view last week

Adidas stock drops 2% and stretches its run of lower highs to 3, from the 182 area down to 161. The price stays below the 50-week moving average, and the weekly MACD sits below its Signal line. The 3 observation weeks for the sell signal close sideways, with no confirmation from the market: the picture calls for standing by, no rush to open new short positions.

This week's summary

Adidas's Sell signal has been under management since its fifth week, and this one closed nearly flat (-0.2%) after the previous week's bounce. Beneath the surface the picture keeps cooling: momentum stays deeply negative, the weekly MACD slips below its Signal line, and money flow has turned slightly negative again. The short, opened near the highs, is 3.26% in profit; Adidas stock stays boxed between a ceiling in the 156.5 area and a floor in the 153.7 area.
Ongoing decline ·5th week from start ·EU-UK stocks ·T2 ★ See Gold version →
IQS Phase
61
ordinary
Signal Strength
5
decline losing steam
Sizing
MINIMUM
Ranking
#34 / 51
EU-UK stocks
Trade P&L %
+3.26%
from signal to date, no stop loss

Chart · Weekly — EMA50 · MACD · VWAP

Weekly chart · EMA50 · MACD · VWAP · Source: TradingView
How to read this pageA visual guide to the post, card by card

Rank position

ranks 34th among the 51 sell signals for European-UK stocks in our ranking, with a signal strength of 5 out of 100.

Sector context

SectorEuropean
Benchmark ETFEXH7
Sector regime
Performanceweekly coming soon · monthly coming soon

ADS belongs to the european sector (reference ETF EXH7).

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