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AppLovin drops 7.7% as sellers tighten their grip even further

AppLovin sheds another 7.7% after last week's plunge: sellers control 90% of volume and the distribution phase deepens, while on the daily chart the stock strings together five lower highs from the 576 area down to 438.

AppLovin drops 7.7% as sellers tighten their grip even further
Sell volume at 90%, distribution deepens
AppLovin drops 7.7% as sellers tighten their grip even further
July 24, 2026
Sell volume at 90%, distribution deepens
Our view last week
Last week sellers only tiptoed back into AppLovin; this week they struck hard. The stock sheds 16.3%, buyers in full retreat and a distribution phase now unmistakable. Signal strength for the sell jumps from 6 to 62 out of 100: a decline making lower lows, holding its pace. The trade already sits 11% in profit, but the stock is still well above its 200-week average, and our model's technical analysis keeps flagging fresh shorts here as high risk.
This week's summary
After last week's 16.3% plunge, AppLovin sheds another 7.7%: the drop is slowing in size but not in character. Sellers dominate 90% of volume in the latest session, the distribution phase is deepening, and CMF keeps sliding further negative. On the daily chart the stock strings together five lower highs, from the 576 area down to 438. The trade sits 17.8% in profit, but the sell signal is still far from running out of steam.
Ongoing decline ·5th week from start ·US stocks ·T2 ·📅 Earnings · Aug 12 ★ See Gold version →
IQS Phase
77
in tension
Signal Strength
59
isolated weekly drop
Sizing
STANDARD
Ranking
#28 / 141
US stocks
Trade P&L %
+17.84%
from signal to today
Chart · Weekly — EMA50 · MACD · VWAP
Weekly chart · EMA50 · MACD · VWAP · Source: TradingView
How to read this pageA visual guide to the post, card by card
Rank position

ranks 28th among the 141 sell signals for US stocks in our ranking, with a signal strength of 59 out of 100.

Sector context
SectorGrowth Tech
Benchmark ETFXLK
Sector regimeweak phase
Performanceweekly +0.17% · monthly -3.92%

APP belongs to the growth tech sector (reference ETF XLK). The sector is classified weak phase according to our weekly reading.

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