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LVMH slips 1.2% and stays boxed under resistance after its bounce off the lows

LVMH swing trading setup: technical analysis after a double bottom near 466 shows the stock boxed under resistance, buy signal still open in week 4, momentum cooling — a stock to watch for a break either way.

LVMH slips 1.2% and stays boxed under resistance after its bounce off the lows
LVMH stuck between support and resistance
LVMH slips 1.2% and stays boxed under resistance after its bounce off the lows
July 10, 2026
LVMH stuck between support and resistance
Our view last week
LVMH is in week 3 of a buy signal, but the confirmation week closed bearish and our model flags an exit from the position. The dynamic stop has already tightened to -3.61% from entry, more protective than the structural level in the 471.5 area. The stock ranks 56th among the 62 European stock buys currently open, with earnings coming in three to four weeks, on July 28.
This week's summary
LVMH shares slip 1.2% this week: after last week's confirmation-week call to exit, the focus shifts to the levels. The stock stays boxed under a wall of resistance, following a 17% bounce off a double bottom in the 466 area. The weekly technical picture shows fading conviction — ADX turning down, MACD deteriorating — while sellers edge back in control on the short-term charts. The Buy signal is in its 4th week, running a modest loss.
Open BUY ·4th week from start ·EU-UK stocks ·T1 ·📅 Earnings · Jul 28 ★ See Gold version →
IQS Phase
28
compressed / accumulation
Signal Strength
32
medium · weak
Sizing
REDUCED
Ranking
#55 / 60
EU-UK stocks in progress
Trade P&L %
-4.05%
from signal to today
Chart · Weekly — EMA50 · MACD · VWAP
Weekly chart · EMA50 · MACD · VWAP · Source: TradingView
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