McDonald's: 12 weeks into the sell signal, but the rebound muddies the picture

McDonald's is at week 12 of a sell signal, with the trade up 7.78% from entry. The latest week closed sideways — confirmation did not come through — and a double bottom has formed in the 272 area on the daily chart, with a 5% rebound underway. The picture remains technically bearish, but momentum is recovering: the reading calls for close attention.